Airbnb, Uber, autos compartidos, ropa de segunda mano. Sus estilos de vida, motivaciones y percepciones sobre lo que tiene valor, son completamente opuestas a las de sus generaciones predecesoras: Los “Baby Boomers” o la “Gen X”, estudiosos del financiamiento del mercado automotriz han encontrado 2 consideraciones fuertes:

Ahorro económico: Los millennials tienden a reparar sus autos para reducir costos, lo que se alinea con la compra de vehículos usados para un mayor ahorro.

Sostenibilidad: Comprar un auto usado contribuye a una visión más sostenible, reduciendo el impacto ambiental asociado a la fabricación de nuevos automóviles.

En una generación de idealistas contemporáneos el consumo consciente va cada vez más a la alza, yendo en contra del status quo, a favor de la eficiencia y sostenibilidad. Además de que los millennials cuentan con más opciones de búsqueda, eligiendo gamas superiores por su equipamiento más amplio como Apple car play, navegación, quemacocos, cámara de reversa o sensores de intersección, que les generan una mejor experiencia de manejo.Ya lo sabes, si tu hijo considera comprar algún auto seminuevo, siempre estaremos para ayudarle en su proceso.

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Millennials: The generation that chooses pre-owned cars

Airbnb, Uber, thrift stores, car sharing. Millennials have completely redefined the way we consume. For them, ownership doesn’t always equal value. Unlike previous generations —the “Baby Boomers” or “Gen X”— this group values flexibility, savings, and sustainability in almost every aspect of life.

And the automotive world is no exception. Studies on vehicle financing highlight two main reasons why millennials are increasingly drawn to pre-owned cars:

Economic Savings:
Millennials are practical. They’d rather repair and maintain their vehicles than take on heavy debt for a new one. Buying a used car is a smart financial move that allows them to save money without compromising on quality.
Sustainability:
Choosing a pre-owned car is also a way to reduce environmental impact. Reusing an existing vehicle avoids the carbon footprint associated with manufacturing a new one —a choice that perfectly aligns with their eco-conscious mindset.

For a generation driven by intentional consumption and efficiency, choosing a pre-owned car isn’t just about saving money; it’s a statement of values. Plus, today’s market offers more variety than ever. Many millennials take advantage of that to upgrade to models with better features and technology —like Apple CarPlay, navigation systems, sunroofs, backup cameras, or parking sensors— enhancing their driving experience without paying a new-car price tag.

So, if your son or daughter is thinking about buying a pre-owned car, we’re here to guide them every step of the way. Because smart choices lead to smarter drives.

Written by Cristal Rivas

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Call us: (915) 772-4747

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